Relive The S: A Look At Fashion From The Decade


Overview of 90s Fashion

For many fashion lovers, the 1990s provide a unique style that still resonates today. From the grunge look of Seattle to the oversized and sparkly dresses of the hip hop scene, the 90s were a veritable playground for fashion-forward expression. In this article, we'll take a closer look at the most iconic 90s fashion trends, as well as the pop culture icons and designers that shaped them.

Clothing Styles

The decade of the '90s was a time of great fashion trends. From the iconic grunge aesthetic to the preppy look of the early '90s, it was an era of creativity and individualism. Clothing styles of the decade were heavily influenced by popular culture, with trends like oversized sweaters, cropped tops, denim jackets, and colorful stirrup pants dominating the fashion landscape. With the rise of hip-hop culture, accessories like hoodies, caps, and bandanas also became popular. Hairstyles from the '90s remain iconic, with popular looks like the Rachel, the big curled afro, and the bedhead bob. Relive the '90s through fashion with these classic looks and accessories.

Hair and Makeup

The 2000s were a time of major fashion experimentation. It was a decade of bold and daring hair and makeup trends expressing individualism, experimentation, and creative expression. From feather extensions and bold brows to the classic smokey eye, there was no shortage of ways to make a statement with hair and makeup. As experimentation increased, the haircuts and makeup styles of the decade became more diverse, allowing for individuals to express themselves through fashion in ways that have never been done before. From bright, daring colors to avant-garde styling, the 2000s setting the stage for fashion to become even more creative today.


When it comes to reliving the looks and trends of the '90s, accessories are essential. From chunky sneakers to dainty necklaces, accessorizing your outfit of the day with these throwback pieces can add an extra boost to any look. While combat boots and plastic chokers may be making a comeback, the classic bandanas, bucket hats, oversized sunnies, and combat boots are classic staples of the era that remain popular today. With the right accessories, you can go from feeling like a '90s grunge girl to a total fashionista!

Pop Culture Influences

Fashion from the 2000s was heavily influenced by the prevailing pop culture of the time. Iconic film franchises such as Harry Potter, The Lord of the Rings, Pirates of the Caribbean, and Twilight contributed significantly to the fashion trends of the era. Harry Potter fans adopted "preppy" looks, often wearing scarves and robes inspired by the Hogwarts uniform. Meanwhile, followers of the Lord of the Rings trilogy wore long cloaks, capes, and tights in keeping with the Middle Earth vibe. Pirates of the Caribbean made bandanna headbands a popular accessory, while Twilight aficionados often sported "edgy" looks, often donning black leather jackets.

These iconic franchises had a huge influence on the music of the time as well. Pop stars like Justin Timberlake, Britney Spears, and Christina Aguilera were reminiscent of the magical themes in Harry Potter, while the grungy rockers of the time, like Green Day and Fall Out Boy, derived inspiration from the mystical world of Middle Earth. Pop-punk and EDM crossovers like Panic! at the Disco and Skrillex, respectively, encapsulated the spirit of the Pirates of the Caribbean era, while the dark wave-inspired sounds of acts like My Chemical Romance and 30 Seconds to Mars paid homage to the Twilight series.

Overall, fashion from the 2000s was heavily influenced by the prevailing pop culture of the time and was greatly determined by the music, movies, and TV shows of the era. From Harry Potter to Twilight and everything in between, fashion was heavily influenced by the biggest franchises of the decade, making it one of the most eclectic decades in fashion history.


The music of the ‘90s was as diverse and powerful as the fashion trends! From the iconic boy bands to the rise of gangsta rap to the grunge movement, the decade was filled with an array of artists and styles. We can look to the likes of TLC, Snoop Dogg, and Nirvana for inspiration when it comes to fashion trends of the era. Plus, the ‘90s was all about the hip hop, and we know how influential that style remains today. With their bold prints and bright colors, the ‘90s were a time of vibrant and unique fashion that still inspire modern designers.

Film and TV

The film and TV of the 2000s weren’t just about the shows and movies, but also the fashion. From the classic trends of the early 2000s to the bold maximalism of the 2010s, the decade brought a wealth of stylish looks and flourishes. From Britney Spears’s sparkly “Slave 4 U” outfit, to the iconic pink-and-red tracksuit worn by Alba in 2004’s The Princess Diaries, the 2000s had a little something for everyone. The decade also saw the emergence of new trends, like the colourful athleisure looks popularized by the Olsen twins, and the classic skinny jeans worn by characters like Rory Gilmore on Gilmore Girls. While the 2010s may have brought an end to the century, the fashion of the 2000s has stood the test of time, becoming timeless classics that still look great today.


Sports fashion in the S was all about looking bold and expressing yourself. From oversized t-shirts to bright prints, this was the decade to turn heads. The decade was filled with oversized collared shirts, comfortable high-top sneakers, and, of course, trucker hats. These statement pieces were sure to draw attention to any athlete or sports fan. Whether you were on the court or in the stands, you would have made sure you looked your best. The S was a great time for fashion that represented the strong, powerful, and stylish athletes of the time.

Notable 90s Designers

The 1990s were a time of great change in fashion, with a wide variety of new styles being born and making a splash on the runway. Throughout the decade, several notable fashion designers made their mark on the industry and created signature looks that we still love today.

Tom Ford, who rose to prominence during the decade, was a highly influential fashion designer who was known for his innovative and modern designs. His clothing lines featured luxurious materials and opulent detailing, often inspired by European trends. As the Creative Director of Gucci at the time, Ford drew attention to issues of sustainability and ethical clothing production, pioneering eco-conscious fashion.

Versace was another major fashion house of the 90s, with designer Gianni Versace being known for his bold and colourful designs. His collections featured daring silhouettes, vibrant prints, and often incorporated unique cultural elements into the garments. Versace’s trademark style was truly a reflection of the decade’s vibrant aesthetic.

Calvin Klein was another recognizable force in the fashion world in the 90s. His collections were often minimalist and featured clean lines, tasteful cuts, and neutral colours. Klein’s focus was on reimagining classic wardrobe essentials, creating timeless pieces that were both comfortable and stylish.

The 90s were an exciting time in fashion, and these designers were just a few of the iconic names that made their mark. Tom Ford, Gianni Versace, and Calvin Klein were just some of the influential voices who shaped the decade’s fashion trends and helped to create a unique and timeless aesthetic.